{"id":18855,"date":"2026-08-27T02:30:22","date_gmt":"2026-08-27T02:30:22","guid":{"rendered":"https:\/\/otofeeds.id\/?p=18855"},"modified":"2026-08-29T02:39:03","modified_gmt":"2026-08-29T02:39:03","slug":"penjualan-suzuki-di-jatim-naik-62-persen","status":"publish","type":"post","link":"https:\/\/otofeeds.id\/index.php\/2026\/08\/27\/penjualan-suzuki-di-jatim-naik-62-persen\/","title":{"rendered":"Penjualan Suzuki di Jatim Naik 62 Persen"},"content":{"rendered":"
\"\"

Area Manager PT Buana Indomobil Trada (BIT), Agus Henryanto Tan (kiri) bersama Senior Area Sales Manager PT United Motors Centre (UMC), Wiyarso Adiwibowo dalam Regional Sharing Session Suzuki di Surabaya. Foto: ist<\/em><\/p><\/div>\n

OTOFEEDS.id –<\/strong><\/a> Jawa Timur semakin menunjukkan perannya sebagai salah satu pasar strategis bagi Suzuki. Hingga Juli 2026, penjualan ritel Suzuki di wilayah ini telah menembus lebih dari 5.000 unit, atau tumbuh 62 persen dibandingkan periode yang sama tahun sebelumnya.<\/p>\n

Pertumbuhan tersebut sekaligus menjadikan Jawa Timur sebagai kontributor penjualan ritel Suzuki terbesar kedua secara nasional setelah Jabodetabek. Wilayah ini menyumbang sekitar 12 persen terhadap total penjualan ritel Suzuki di Indonesia.<\/p>\n

Capaian positif tersebut memperlihatkan bahwa kebutuhan kendaraan di Jawa Timur tidak hanya datang dari segmen kendaraan penumpang, tetapi juga kendaraan niaga yang menopang aktivitas ekonomi masyarakat.<\/p>\n

Sales 4W Department Head PT Suzuki Indomobil Sales (SIS), Rendy Anggadiputra, mengatakan pertumbuhan penjualan tersebut menunjukkan tingginya kebutuhan masyarakat Jawa Timur terhadap kendaraan untuk berbagai aktivitas.<\/p>\n

\u201cBerkaca dari kinerja periode Januari hingga Juli 2026, penjualan ritel Suzuki di Jawa Timur mencapai lebih dari 5.000 unit, atau tumbuh signifikan sebesar 62 persen secara tahunan (year-on-year) dibandingkan periode yang sama tahun sebelumnya,\u201d ujar Rendy.<\/p>\n

New Carry Masih Jadi Mesin Penjualan<\/strong><\/p>\n

Jika melihat komposisi penjualan, kendaraan niaga masih menjadi kekuatan utama Suzuki di Jawa Timur. Suzuki New Carry memberikan kontribusi terbesar dengan porsi mencapai 55 persen dari total penjualan ritel Suzuki di provinsi tersebut.<\/p>\n

Angka ini menunjukkan kuatnya kebutuhan kendaraan niaga ringan untuk mendukung aktivitas produktif masyarakat. Mulai dari distribusi barang, perdagangan, hingga berbagai kebutuhan operasional usaha menjadi ceruk pasar yang terus digarap Suzuki.<\/p>\n

Baca Juga:Suzuki Genjot Pasar Jatim di GIIAS Surabaya 2026<\/a><\/strong><\/p>\n

Senior Area Sales Manager PT United Motors Centre (UMC), Wiyarso Adiwibowo, melihat karakter konsumen Jawa Timur memang memiliki kebutuhan yang sangat beragam.<\/p>\n

\u201cKebutuhan kendaraan tidak hanya berasal dari konsumen keluarga, tetapi juga pelaku usaha dan sektor industri. Kondisi tersebut tercermin dari komposisi tiga model Suzuki yang menjadi penyumbang penjualan terbesar di wilayah tersebut,\u201d ungkap Wiyarso dalam Regional Sharing Session Suzuki di Surabaya, Rabu (26\/8).<\/p>\n

Setelah New Carry, dua model kendaraan penumpang menjadi penyumbang terbesar berikutnya. Suzuki XL7 mencatat kontribusi 18 persen, sekaligus menjadikannya mobil penumpang Suzuki dengan penjualan terbesar di Jawa Timur.<\/p>\n

Sementara Suzuki Fronx memberikan kontribusi 16 persen. Crossover dengan desain modern tersebut mendapatkan respons positif dari konsumen melalui perpaduan desain, fitur, dan teknologi.<\/p>\n

Menariknya, meski menyasar kebutuhan yang berbeda, ketiga model tersebut memiliki satu kesamaan yang diapresiasi konsumen, yakni efisiensi bahan bakar dan biaya perawatan yang relatif terjangkau.<\/p>\n

\u201cMeski masing-masing model mendapatkan impresi spesifik dari pelanggan, ketiganya turut mendapatkan apresiasi atas kehematan konsumsi bahan bakar maupun biaya perawatan yang terjangkau,\u201d tambah Wiyarso.<\/p>\n

Perkuat Jaringan hingga Layanan Digital<\/strong><\/p>\n

Pertumbuhan penjualan yang cukup tinggi juga harus diimbangi dengan kesiapan layanan purna jual. Untuk itu, Suzuki mengandalkan jaringan diler dan bengkel resmi yang tersebar di berbagai wilayah Jawa Timur.<\/p>\n

Area Manager PT Buana Indomobil Trada (BIT), Agus Henryanto Tan, menyebut Suzuki saat ini memiliki 24 outlet penjualan dan 32 bengkel resmi di Jawa Timur.<\/p>\n

Jaringan tersebut menjadi salah satu faktor penting dalam menjaga kenyamanan konsumen setelah melakukan pembelian, terutama bagi pengguna kendaraan yang mengandalkan mobil untuk aktivitas bisnis maupun mobilitas sehari-hari.<\/p>\n

Selain layanan perawatan berkala dan perbaikan kendaraan, jaringan purna jual Suzuki juga menyediakan kebutuhan suku cadang.<\/p>\n

Suzuki turut mengembangkan layanan berbasis digital melalui MySuzuki. Platform tersebut memungkinkan pelanggan melakukan reservasi servis berkala sekaligus mengakses katalog suku cadang dan aksesori resmi.<\/p>\n

\u201cPertumbuhan penjualan tentu perlu berjalan beriringan dengan kualitas pengalaman kepemilikan. Karena itu, kami terus memperkuat akses pelanggan terhadap layanan purna jual melalui jaringan diler dan bengkel resmi, sekaligus menghadirkan kemudahan digital melalui MySuzuki,\u201d ujar Agustan, sapaan akrabnya.<\/p>\n

Dengan pertumbuhan penjualan ritel mencapai 62 persen hingga Juli 2026, Jawa Timur kini bukan sekadar pasar besar bagi Suzuki, tetapi juga menjadi salah satu mesin pertumbuhan penjualan nasional.<\/p>\n

Dominasi New Carry memperlihatkan kuatnya sektor produktif dan kendaraan niaga di wilayah ini. Di sisi lain, kontribusi XL7 dan Fronx menunjukkan bahwa kebutuhan kendaraan penumpang juga terus berkembang.<\/p>\n

Kombinasi tersebut membuat pasar Jawa Timur memiliki spektrum yang lengkap bagi Suzuki, mulai dari kendaraan untuk mencari nafkah, mobil keluarga, hingga kendaraan yang mengakomodasi kebutuhan gaya hidup. (Bimo Seno)<\/p>\n","protected":false},"excerpt":{"rendered":"

...<\/p>\n","protected":false},"author":3,"featured_media":18856,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","_disable_autopaging":false},"categories":[6,32,1,7,8],"tags":[430,188,30,41,428],"class_list":["post-18855","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-mobil","category-news","category-otofeeds","category-produk-baru","category-test-drive","tag-buanaindomobiltrada","tag-giias","tag-otofeeds-id","tag-suzukiindomobilsales","tag-umcsuzukijatim"],"yoast_head":"\nPenjualan Suzuki di Jatim Naik 62 Persen - Otofeeds.id<\/title>\n<meta name=\"description\" content=\"Penjualan ritel Suzuki di Jawa Timur naik 62 persen menjadi lebih dari 5.000 unit hingga Juli 2026. 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