{"id":2487,"date":"2025-04-22T03:39:51","date_gmt":"2025-04-22T03:39:51","guid":{"rendered":"https:\/\/otofeeds.id\/?p=2487"},"modified":"2025-04-23T03:45:20","modified_gmt":"2025-04-23T03:45:20","slug":"honda-bidik-pasar-lombok-timur-dan-sumbawa","status":"publish","type":"post","link":"https:\/\/otofeeds.id\/index.php\/2025\/04\/22\/honda-bidik-pasar-lombok-timur-dan-sumbawa\/","title":{"rendered":"Honda Bidik Pasar Lombok Timur dan Sumbawa"},"content":{"rendered":"
\"\"<\/a>

President Director Honda Prospect Motor, Shugo Watanabe, menandatangani batu prasasti sebagai simbol peresmian diler Honda Naga Motor 2. Foto: HS<\/em><\/p><\/div>\n

OTOFEEDS.id<\/a> \u2013 Lombok Timur.<\/span><\/strong> Peresmian <\/span>Honda Naga Motor 2<\/span> di Lombok Timur bukan sekedar menambah jumlah jaringan diler Honda. Lebih dari itu, langkah ini merupakan strategi akurat untuk menyasar pasar yang selama ini belum tergarap maksimal, khususnya di kawasan timur Pulau Lombok dan jalur transportasi utama menuju Pulau Sumbawa.<\/span><\/p>\n

Hal tersebut ditegaskan langsung oleh <\/span>Wendy Miharja<\/span>, Direktur Honda Surabaya Center (HSC), yang menyampaikan data konkret soal kontribusi pasar NTB terhadap performa Honda.<\/span><\/p>\n

\"\"

Wendy Miharja, Director Honda Surabaya Center (ki-ka) bersama Thedy Sanjaya, Director Honda Naga Motor saat menggelar press conference usai peresmian diler Honda Naga Motor 2<\/i><\/p><\/div>\n

\u201cSetiap tahun, market di NTB mampu menyerap lebih dari <\/span>600 unit kendaraan Honda<\/span>, dan angka ini stabil bahkan saat kondisi pasar fluktuatif,\u201d ungkap Wendy kepada awak media usai peresmian diler Honda Naga Motor 2.<\/span><\/p>\n

\"\"

Shugo Watanabe, Director Honda Prospect Motor (ki-ka) ditemani Thedy Sanjaya, Director Honda Naga Motor meninjau langsung area bengkel.<\/em><\/p><\/div>\n

Baca Juga:Honda Jawab Kebutuhan Konsumen Lintas Pulau<\/a><\/strong>
\nHonda Brio<\/span>, menurutnya masih menjadi kontributor terbesar, berkat harga yang kompetitif, desain yang diminati lintas usia, serta efisiensi bahan bakar yang cocok dengan karakteristik penggunaan di NTB, baik untuk penggunaan dalam kota maupun antar kabupaten.<\/span><\/p>\n

Namun bukan hanya city car yang digandrungi. SUV seperti <\/span>Honda HR-V<\/span> dan <\/span>CR-V<\/span> juga mencatat pertumbuhan konsisten. \u201cSegmentasi SUV mulai naik, terutama karena masyarakat di NTB menginginkan kendaraan yang tangguh namun tetap nyaman, apalagi untuk mobilitas antar daerah dengan kondisi jalan bervariasi,\u201d lanjut Wendy.<\/span><\/p>\n

Ia juga menyoroti pentingnya lokasi diler baru yang berdiri di jalur penghubung utama <\/span>Jalan Raya Mataram – Sikur<\/span>, yang menghubungkan wilayah Lombok Tengah dan Lombok Timur hingga ke Pelabuhan Kayangan, pintu gerbang ke Pulau Sumbawa. Ini adalah titik vital mobilitas barang, manusia, dan tentu saja kendaraan.<\/span><\/p>\n

\"\" \"\"\u201cDiler ini berada di lokasi yang sangat strategis, mengcover area yang belum terjangkau Honda Naga Motor 1 di Mataram. Konsumen dari kabupaten-kabupaten timur kini tak perlu menempuh puluhan kilometer hanya untuk servis atau pembelian unit baru,\u201d tambahnya yang diamini Thedy Sanjaya, Director Honda Naga Motor.<\/span><\/p>\n

Dengan konsep <\/span>3S (Sales, Service, Spare Parts)<\/span> yang lengkap, Honda Naga Motor 2 bukan hanya tempat transaksi jual beli, tapi pusat layanan terpadu. Ruang showroom, area servis modern, hingga gudang suku cadang siap mendukung kebutuhan pemilik mobil Honda, baik pengguna harian, fleet lokal, hingga pelaku usaha yang mengandalkan kendaraan untuk operasional.<\/span><\/p>\n

Kesimpulannya, Honda tak hanya membangun diler, tapi juga memperkuat fondasi layanan jangka panjang di NTB. Peresmian ini adalah bentuk nyata dari pergeseran peta layanan otomotif tak lagi terpusat di kota besar, tapi mulai menyentuh simpul-simpul strategis mobilitas antar wilayah di Indonesia Timur. (HS)<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"

...<\/p>\n","protected":false},"author":3,"featured_media":2488,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","_disable_autopaging":false},"categories":[25,6,32,1,7],"tags":[47,398,31,30],"class_list":["post-2487","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-bisnis","category-mobil","category-news","category-otofeeds","category-produk-baru","tag-hondaisme","tag-hondanagamotor","tag-hondasbycenter","tag-otofeeds-id"],"yoast_head":"\nHonda Bidik Pasar Lombok Timur dan Sumbawa - Otofeeds.id<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/otofeeds.id\/index.php\/2025\/04\/22\/honda-bidik-pasar-lombok-timur-dan-sumbawa\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Honda Bidik Pasar Lombok Timur dan Sumbawa - 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